Shutterfly & Tiny Prints

I was the lead designer for Shutterfly’s 2018 Holiday Campaign & Catalog. I worked across all departments including the Integrated Marketing team, Direct Mail team, Merchandising team and GMs as well as within the Creative team. I helped concept the campaign idea that was then executed across channels. I bookmapped, sketched and comped the catalog. I also supported the photo art director during the photo shoot. In addition to the two-week-long photo shoot I attended the five-day-long press check to ensure the color was correct with our new print vendor.